Entité de rattachement
Bienvenue chez Center Parcs, de la part de nos 8500 « Happy Family Makers » en Europe, 2000 en France. Depuis nos 29 différents domaines ou notre siège à Paris, nous embrassons la même mission : Inspirer chacun à se reconnecter à la nature et à ceux qui lui sont chers. Si comme nous vous êtes convaincus que la famille, au sens large du terme, est une composante essentielle du bonheur venez leur créer le cocon idéal pour leur permettre de se concentrer sur l'essentiel : recharger les batteries ensemble au cœur d'une nature préservée. -------------------------------------------------------------- Plan de rénovation massif, nouvelles ouvertures de domaines au Danemark et en Allemagne, fort ancrage local… nous repensons constamment l'expérience client : Plus digitale, plus authentique et plus locale. Notre ambition devenir le Leader Européen du tourisme local réinventé, un tourisme à impact positif. -------------------------------------------------------------- Rejoignez-nous avec votre volonté de vous surpasser, votre esprit d'équipe sans faille et votre orientation client !
Vous pourrez compter sur la bienveillance et le soutien de tous vos collègues et vous appuyer sur une culture qui donne du poids à vos idées, vous accompagne dans votre développement professionnel où chaque jour est différent avec une bonne dose de fun!
Référence
2024-10531
As a member of the Acquisition team and under the supervision of the Head of Search Engine Marketing, your primary goal will be to enhance the online presence and increase organic traffic for the websites of Center Parcs and Pierre & Vacances brands.
As an avid SEO enthusiast and expert, you thrive on working collaboratively with colleagues throughout the organization. Surrounded by a team of SEO experts based in different countries, you will define and deploy strategies in the French market.
Reporting to the Head of Search Engine Marketing and overseeing an apprentice, your responsibilities will include:
- Developing and leading the SEO strategy for multiple B2C websites in the French market, while also contributing to the execution of the SEO roadmap.
- Collaborating with product, marketing, and e-commerce teams to create and optimize high-quality content, ensuring the integration of SEO recommendations.
- Managing projects involving external partners, such as agencies, to achieve strategic objectives.
- Conducting technical SEO audits and partnering with the web development team to implement solutions aimed at enhancing website performance and user experience.
- Monitoring, analyzing, and interpreting SEO performance metrics and visibility across key keywords.
- Regularly monitoring Search trends in various markets, staying updated on search engine algorithm updates, and adhering to SEO best practices.
- Establishing governance protocols and serving as the main contact point in France for internal stakeholders.
Search Console, SEMRush, SEO Quantum, Botify, On Crawl, Google Analytics, Rocketlinks, Looker Studio. Knowledge of web development (Html, CSS, JavaScript), Microsoft Suite.
Education - Experience
A Master's degree or equivalent, preferably at BAC+5 level, in digital marketing or a related discipline.
Preferably possessing relevant certifications in SEO.
Minimum of 3 years of successful experience as an SEO manager or in a similar role, preferably gained in either an agency or an in-house setting.
Personality
Demonstrating keen analytical skills and adeptness in utilizing data to pinpoint trends and areas for enhancement.
Exhibiting autonomy, proactivity, curiosity, strong interpersonal abilities, and a penchant for tackling challenges.
Valuing teamwork and fostering a collective culture.
Possessing a solid understanding of numerical data and a results-driven mindset.
Proficiency in both written and verbal English, given the predominance of English communication in an international context.
Effective communication is key in our work environment, thus we seek a candidate capable of seamlessly engaging with team members, as well as internal and external stakeholders.
Je me crée un espace candidat
